Young Professionals: Building PR Superheroes: How Cartoon Network Develops & Manages a Global Brand
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Learn how Cartoon Network and Adult Swim's PR pros shrink 24 hours of televised programming, more than 360 million worldwide viewers, and a digital library of countless videos, online games and apps into a typical workday.

5/8/2013
When: Wednesday, May 8, 2013
6:00 - 7:30 pm
Where: Turner Broadcasting Entertainment Networks Campus
1050 Techwood Drive, NW
Atlanta, Georgia  30318
United States
Contact: Katy Fisher


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Behind every great superhero is a great publicist. For the communications team at Turner Broadcasting’s Animation, Young Adults & Kids Media Group (AYAKM), home to Cartoon Network & Adult Swim, overcoming gargantuan obstacles, performing feats of strength and hunting the occasional wabbit is all in a day’s work – whether by promoting its Emmy-winning original programming, supporting the network’s ad sales and marketing efforts, positioning key brands at major consumer events, moderating feedback around kid’s and young adult programming through traditional and social media channels, or launching and sustaining national pro-social initiatives, such as its ongoing bullying prevention and childhood obesity prevention campaigns.

Learn how Cartoon Network and Adult Swim’s PR pros shrink 24 hours of televised programming, more than 360 million worldwide viewers, and a digital library of countless videos, online games and apps into a typical workday. Join Turner Broadcasting’s AYAKM PR team and the Young Professionals SIG for a night of networking and discussion on-site at one of Atlanta’s communications icons.

Speakers:
James Anderson, Joe Swaney, Wendy Rutherford, Farrah Hersch, Elliott Niespodziani and Altimese Hamlin - Cartoon Network & Adult Swim Public Relations

Light hors d-oeuvres and refreshments will be served.