March Healthcare SIG - Communication, NOT Confusion: Clearly and creatively communicating healthcare
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Drawing on his experiences on the frontlines of public health, Glen Nowak looks at difficulties, realities and creative possibilities that come with communicating about health to the media and public.

3/26/2014
When: Wednesday, March 26, 2014
11:30 am - 1:00 pm
Where: Piedmont Atlanta Hospital campus
1968 Peachtree Road, NW
Board room near McRae Auditorium
Atlanta, GA  30309
Contact: Mary Olsen


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How do we change people's health-related beliefs, behaviors and habits? How do we relate to our audiences when the information we want to convey is confusing or technical? Drawing from his experiences on the frontlines of public health, Glen Nowak looks at difficulties, realities and creative possibilities that come with communicating about health to the media and public. He’ll explain different nuances in crafting stories and demonstrate how memorable headlines catch the public’s eye.  As a CDC public relations veteran and top advisor, Nowak will help align communication goals with strategies and messages that resonate and spur action.  Whether you work in health education, research, medical services or other areas, this seminar is for you!

Speaker: Glen Nowak, Ph.D., is a Professor of Advertising and Public Relations at UGA and director of Grady College's Center for Health and Risk Communication. Click hereto learn more about Professor Nowak.

Important: Park in the North Deck, take elevator to N1 and follow signage toward McRae Auditorium located on the ground floor of the 1984 Bldg. The Board room where we’ll be meeting is located before the auditorium.