April IC SIG: Content - Making the Best Map for PR-Driven Content
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You've created the content, now learn the best ways to map where that content can go to get better results. This session will be geared toward the Independent Counselor. Discover the best types of content, channels, and timing, to create trails that lead to measurable results and a more visible brand. Join us April 17 and take-away research-backed methods and verified insights to map the best route for PR-driven content.

4/17/2014
When: Thursday, April 17, 2014
11:30 am - 1:00 pm
Where: Shula's 347 Grill
3405 Lenox Road, NE
Atlanta, GA  30326
Contact: Pat Check


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You've created the content, now learn the best ways to map where that content can go to get better results. This session will be geared  toward the Independent Counselor. Discover the best types of content, channels, and timing, to create trails that lead to measurable results and a more visible brand. Join us April 17 and take-away research-backed methods and verified insights to map the best route for PR-driven content.

Speaker: Jenny Schmitt, CloudSpark

As the original Spark, at CloudSpark, Jenny is responsible for providing strategic and creative counsel for all client communication concepts. She brings a solid foundation of strategy development, communication expertise and marketing experience to match a client's immediate needs or their long-term vision. A frequent speaker, Jenny regularly presents on social media strategy, branding to build business, and a marketing and PR primer for various professional groups.