August 2015 Corporate & Employee Communications SIG - Inspiring Employees and Driving Engagement
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Creating urgency and driving employee engagement around a culture change, isn’t easy, but it can be done! Learn how Manheim’s “Right Now” grassroots campaign is fostering a culture of innovation, empowering employees to take action, and creating an internal movement with true lasting power! Join Beth Ridenour, Director, Employee Communications, Cox Automotive, to learn the tips, tricks and lessons learned when rallying employees around new ways of thinking.

8/5/2015
When: Wednesday, August 5, 2015
11:45 am Registration & Networking; Noon - 1:00 pm Lunch & Program
Where: Shula's 347 Grill
3405 Lenox Road, NE
Atlanta, GA  30326
Contact: Jessica Riley


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Creating urgency and driving employee engagement around a culture change, isn’t easy, but it can be done! Learn how Manheim’s "Right Now” grassroots campaign is fostering a culture of innovation, empowering employees to take action, and creating an internal movement with true lasting power!  Join Beth Ridenour, Director, Employee Communications, Cox Automotive, to learn the tips, tricks and lessons learned when rallying employees around new ways of thinking. During the session, you will learn how Manheim partnered with Kotter International to develop a winning strategy that ultimately earned them PRSA Georgia’s prestigious Award of Excellence. Walk away with a better understanding of how to implement a grassroots initiative for employees, measure success, and most importantly, how communications can lead the way!

Speaker: Beth Ridenour, Director, Employee Communications, Cox Automotive