March 2017 Monthly Meeting: Disney On Ice - Creating Magical Moments with Public Relations Wizardry
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3/15/2017
When: Wednesday, March 15, 2017
11:30 am - Registration & Networking; Noon - 1:00 pm Lunch & Program
Where: Maggiano's Buckhead
3368 Peachtree Road NE
Atlanta, Georgia  30326
United States
Contact: Denise Grant
770.449.6369


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Speaker: Lisa Taylor, Vice President, Global Public Relations, Feld Entertainment, Inc.

Bringing the magic of Disney On Ice to children and families around the world with eight distinct international touring shows requires a special type of technical wizardry -- Public Relations. Hear directly from Lisa Taylor, the global VP of PR for Feld Entertainment, which produces and presents live touring family entertainment, including the iconic Disney On Ice experience.

She will share secrets of how Disney On Ice spreads joy and creates Disney’s iconic Magical Moments in each unique city on the tour, wielding creativity, custom media materials and targeted outreach like a true fairy godmother. Lisa will discuss unique PR challenges with global tours and how to channel those into opportunities, while consistently maintaining the brand. Plan to leave with ideas (and also fun Disney swag!) on how to sprinkle your next PR campaign - local or global - with your own pixie dust.

 

Professional Headshot – FREE!

Only for PRSA Georgia Members Who Pre-register for the March Luncheon or Pre-Luncheon Seminar

You heard that right! PRSA Georgia is fortunate to enjoy pro bono services from professional photographer Greg Mooney, who has attended and shot dozens of events over the years. Now Greg is offering his services to PRSA Georgia members at no charge. He’ll be set up at Maggiano’s Buckhead on Wed., March 15, from 11 am to 12 pm.

Members must be registered attendee for the morning seminar and/or the monthly luncheon to take advantage of Greg’s expertise. Headshots will be taken first come first served. 

 

Please Note:

  • Valet parking - $2.
  • Free self-parking is available in the parking garage behind the restaurant. There is a sign that says Maggiano's & Corner Bakery parking at the garage entrance. The parking lot that is adjacent to Maggiano's is now a PAID PARKING LOT with a charge of $7 per car. It is not owned by Maggiano's. If you park there, you must pre-pay or your car will be booted or towed.
  • Luncheon, family-style.
  • Additional $15 walk-in fee, space available.
  • All reservations are final. There are no cancellations and PRSA Georgia does not issue refunds for the registration fee.