Katherine Mason Earns APR Certification
Tuesday, January 14, 2014
Posted by: Leslie Wagner
Mason has earned her Accredited in Public Relations (APR) certification, it was
announced today by the Georgia Chapter of the Public Relations Society of
is an Account Manager at Atlanta public relations agency Jackson Spalding, where
she is a key member of the Primrose Schools® Franchise PR team. She
has also led national campaigns at Jackson Spalding for Chick-fil-A®.
Her career includes counseling clients across diverse industries through media
relations, strategic planning and project management support. Her experience
also includes working in community relations, service and leadership for
accreditation was an important goal for me in continuing my professional
growth, credibility and expertise in public relations,” Mason said. "As the PR
profession continues to adapt to a changing business and media landscape,
keeping skills current affirms my commitment to the professionalism of the PR
profession and enables me to be a better counselor to my clients.”
is a graduate of Florida State University with a Bachelor of Arts in Public
in 1964, Accredited in Public Relations (APR) is the voluntary certification
program for public relations professionals established to unify and advance the
profession by identifying those who have demonstrated mastery of a body of
knowledge as well as recognition of experience and professional judgment in the
public relations field. The international certification process is governed by
the Universal Accreditation Board, of which PRSA is a lead participant.
employers and clients, the APR designation, which is used after the member's
name, signals the benchmark of excellence for the practice of public relations
and the candidate's dedication to ethics and professionalism.
for the exam requires six to 12 months of rigorous study spanning 60 topics
requiring noted expertise in 10 categories. PRSA|GA offers a comprehensive
study system, designed to prepare the candidate for the 90-minute oral
readiness review presentation covering 16 of the knowledge, skills and ability
topics and the three-hour computer-based exam, which tests the other 44 skill
areas. As a result of this program and the Chapter's promotion efforts, the
Chapter has risen to the Top 10 ranks in the country for preparing public
relations practitioners with this distinction.
PRSA’s Georgia Chapter (www.prsageorgia.org), the second-largest local
chapter in the national society, consists of some 850 professionals throughout
Georgia. Its mission is to enhance the profession, provide continuing education
and offer networking opportunities for its members.
The Chapter has monthly meetings as well as eight Special Interest
Groups (Corporate & Employee Communications, Healthcare, Independent Counselors, Leader Board, Nonprofit, Technology,
Travel & Tourism, and Young Professionals) that meet at various times.
The Chapter supports nine PRSSA (student
society) groups at the following colleges:
Berry College (Rome), Clark Atlanta University
(Atlanta), Georgia College & State University (Milledgeville), Georgia State University (Atlanta), Georgia Southern
University (Statesboro), Kennesaw State University (Kennesaw), Savannah State
University (Savannah), University of Georgia (Athens) and University of West