February 2018 Seminar: A Roadmap for Results - 10-Step Strategic Planning, the APR Way
Tell a Friend About This EventTell a Friend
 

2/7/2018
When: Wednesday, February 7, 2018
9:15 am Registration; 9:30 - 11:00 am Program
Where: Maggiano's Buckhead
3368 Peachtree Road NE
Atlanta, Georgia  30326
United States
Contact: Denise Grant
770.449.6369


Online registration is closed.
« Go to Upcoming Event List  

Do you have a marketing communications plan that just sits on the shelf gathering dust? Does your CEO want to know the ROI of MarCom as it relates to the overall business plan?

Imagine a one-page, comprehensive MarCom plan that you will not only use, but that will put smiles on clients’ faces, keep your C-suite informed, your Board confident in your communications strategy and keep surprises at bay from your supervisor.

This hands-on, workshop-driven session will use tenets of the Accreditation in Public Relations (APR) process to help you build your annual MarCom plan, all on a 11x17 page. This process works if you’re on a shoestring budget or if you’re managing a multi-million dollar annual program for a global brand.

3 key takeaways:

  • Learn tips and tools that accelerate communications results, regardless of budget.
  • Create your own custom planning tool in a hands-on training session.
  • Learn how one nonprofit achieved tangible results that changed minds and behavior through this planning process.

Panel:

   Elyse Hammett, APR, Vice President, Marketing and Communications
 Community Foundation for Greater Atlanta

 Louise Mulherin, Public Relations Manager
 Community Foundation for Greater Atlanta

Please note:

  • Valet parking - $2.
  • Free self-parking is available in the parking garage behind the restaurant. There is a sign that says Maggiano's & Corner Bakery parking at the garage entrance. The parking lot that is adjacent to Maggiano's is now a PAID PARKING LOT with a charge of $7 per car. It is not owned by Maggiano's. If you park there, you must pre-pay or your car will be booted or towed.
  • Additional $10 walk-in fee, space available.
  • All reservations are final. There are no cancellations and PRSA Georgia does not issue refunds for the registration fee.

©2017 PRSA Georgia Chapter Contact Us | Privacy Policy | Terms of Use