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Register Now for the July Monthly Meeting & Volunteer Opportunity

Giving Back to Propel Atlanta Forward: Lunch with the Atlanta Community Food Bank

When: Thurssday, July 13, 2017
Time: 11:30 am Registration, Noon - 1:00 pm Lunch & Program, 1:00 - 4:00 Volunteer Opportunity

Where:
Atlanta Community Food Bank
             

Reaching 21st century consumers isn’t just about the quality of the product or service we sell -- it’s equally about the character of the product, service or organization we sell.

At a special July lunch presented by The Coca-Cola Company, we’ll see how this idea comes to life through the lens of the Southeast’s largest organization fighting food insecurity. The Atlanta Community Food Bank’s CEO Kyle Waide will share how integrating the needs of the community into integrated communications campaigns isn’t just the right thing to do – it’s good for your business.

Not only will you hear how the region’s top companies and brands are connecting with consumers through partnerships with leading nonprofits like the Atlanta Community Food Bank, you’ll be on the front lines of volunteerism with a special afternoon activity where you’ll help sort, organize and pack recently donated foods and personal care items for distribution to  some of the Food Bank’s more than 600 partner nonprofits across Metro Atlanta and North Georgia.

During this luncheon and volunteer event, you will:

     Gain a new perspective on how volunteerism and communications intersect for a good cause.

     How organizations can employ key messaging, testimonials, storytelling, ambassadors and data to mobilize people and drive behaviors

     Learn key takeaways on how you can help nonprofit organizations reach their goals and the Atlanta community to become better connected.

 

Meet PRSA Georgia's Newest Accredited Member

Rodney Maddox, APR+M* began his career on the agency side of the business working on the McDonald’s Operators Association of Southern California, Anheiser-Busch and Southern California Edison accounts, among others. Along the way, Maddox spent 30 years in the United States Army Reserves, primarily in Psychological Operations (PSYOPS).  His most recent position was with Naval Enterprise Networks, working in media relations and internal communications, and serving as the website content manager for the Navy/Marine Corps Intranet (NMCI).

“The APR is a mark of distinction and a certification of my competency.  It provides credibility and is a tremendous source of pride. The accreditation is a significant milestone in my professional development. My aspirations are to invest more of myself and increase my understanding of the practice”

Read the full story here.


Join PRSA Now and Receive FREE Membership to a Professional Interest Section

Not all PR is the same. While there are some challenges that are universal to all PR and communications professionals, it is those hurdles that are unique to your industry that can be the hardest to overcome.

With this in mind, PRSA has created 14 professional interest groups, known as Sections. These groups help members connect on a deeper level with those in their industry. Through in-person events, webinars and an online community, Section members are able to ask questions, request sample documents and get feedback for projects that they’re working on.

For a limited time, you can join PRSA for $320 and you will receive a membership to a Professional Interest Section* for free — just use the promo code SUMMER17.

Each Section provides members:

  • Section newsletter
  • Professional development opportunities
  • Networking opportunities online and at select events
  • Volunteer opportunities
  • Discounts to Section sponsored events (when applicable)

Become a PRSA member today to start taking advantage of your PRSA benefits, including a members-only app, a members-only online community, a daily enewsletter featuring breaking industry headlines, a library of informative webinars, networking tools and many other resources.

 

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