Welcome!

Register Now for the December Monthly Meeting: Marketing New Realities - What PR Professionals Need to Know about VR and AR

When: Thursday, December 7
Time: 11:30 am Registration & Networking; Noon - 1:00 pm Lunch & Program

Where:
Maggiano's Buckhead

Whether you’re a techie or traditionalist, get ready for the next era of communications! Marketing futurist Cathy Hackl and branding visionary Sam Wolfe have been to the far frontiers of technology for PR and marketing and will share what lies ahead.

Whether it's virtual reality (VR) helping to reinvent storytelling and experiential events or augmented reality (AR) apps transforming the way we try on makeup, a new technological shift is ushering in an era where content is no longer flat, it's now 3D/360, virtual and sometimes holographic. As these engaging innovations continue to mature, the need for valuable and effective mixed reality (MR) content will skyrocket and provide great opportunities and new challenges for PR pros.

Our speakers will discuss how a variety of new technologies impact PR and newsgathering, content marketing and social media. They will delve into the new ways brands will tell stories and what tools professionals need to embrace now. There will even be technology demos for attendees!

Panelists:

Cathy Hackl
Communications Futurist
Sam Wolfe
Marketing and Branding Strategy Consultant

  

Register Now for the December Seminar: PR Yourself - Telling Your Brand Story Helps Build Your Organization's Brand

When: Thursday, December 7
Time: 9:00 am Registration; 9:30 - 11:00 am Seminar

Where:
Maggiano's Buckhead
Speaker: Debby Stone, CEO, Novateur

As communicators, we often forget to turn the mirror on ourselves.  To be successful as a corporate, agency, nonprofit or independent PR practitioner, it is important to understand how you are viewed and how you can boost your personal brand to bring success to your organizations or clients. In this interactive workshop, Debby Stone will share tools and concepts from her book, The Art of Self-Promotion: Tell Your Story, Transform Your Career and show you how to:

 

  • Adopt a more empowering mindset about telling your own story
  • Become a more confident, graceful and authentic communicator
  • Develop practical strategies for implementing the art of self-promotion in the context of serving your organization and clients

Regardless of whether you are at the beginning of your career or you are a seasoned PR professional seeking to further excel, you will learn the secrets to transforming your organization by telling your own story.


PRSA Fall Membership Promotion

New members who join PRSA between October 1 - November 30 will receive a FREE Chapter Membership, FREE Section membership, and WAIVED initiation fee. Some restrictions apply - visit www.prsa.org/2017tripleplay for details.

Use Promo Code FALL17 to receive this offer.

 

 

 

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