||Thursday, August 11
11:30 am - Registration
Noon - 1:15 pm - Meeting and Lunch
||Jonathan Landrum, Business Writer, Associated Press
Elissa Rosen, Lifestyle Writer, People Magazine
Paul Milliken, Feature Reporter, Fox 5 Good Day Atlanta
Adam Kincaid, Culture Writer, Bitter Southerner and AJC.com
Sean Powers, Reporter, Georgia Public Broadcasting
You haven’t seen a thing until you’ve seen Atlanta’s PR pros pitch live! Our popular annual PRSA Georgia Chapter media panel is interactive this year. Seven of the city’s top pitchers will test their skills in front of a panel of five intrepid journalists representing bureaus, broadcast and blogs. During our first ever “Pitch Tank,” you’ll get to hear from top editors, hosts and writers about what makes an effective pitch as they provide candid, constructive feedback to our participants. Then, we’ll share YOUR story ideas with these top influencers through a “blind pitching” round, so come ready to share!
||Thursday, August 11
9:15 am Registration; 9:30 - 11:00 am Seminar
||Mandi Cox, Account Director, Sparkloft Media
Rachel Regal, Social Media Strategist, Sparkloft Media
Meredith Almond, Content Strategist, Sparkloft Media
Madison Blankenship, Content Strategist, Sparkloft Media
In this session, Sparkloft Media will share key insights from campaigns around the world to illustrate the huge opportunities social data mining and social advertising bring, as well as offer insights into how trends like influencer marketing and emerging social platforms like Snapchat, Periscope and Facebook live-streaming can be implemented to enhance your PR efforts. Hear case studies and examples from WB Studio Tours London, South African Airways, Alaska Airlines, Visit Santa Barbara, Discover Atlanta, Visit Montana and more.
Deadline: 5:00 pm, Monday, August 1, 2016
Do you know a PRSA Georgia member who has had a remarkable public relations career of more than 20 years and has been an outstanding member of the Georgia Chapter and community? If so, now is the time to nominate him or her for The Order of the Phoenix, a program honoring long-practicing public relations professionals for exemplary careers and dedication to the Chapter. Nominations close at 5:00 pm on Monday, August 1, 2016. Specific guidelines and an online submission form are available on the PRSA Georgia website.
PRSA Georgia member James L. Anderson shares insights on storytelling, influencers, challenges, best practices, leadership and more in this month’s PR Tactics. Now senior vice president of communications at Turner Broadcasting, James began his career with “The Cosby Show” and has always loved the world of arts and entertainment. His advice for new pros? “Take whatever job will get you in the door for the profession you are trying to pursue. Then navigate to where you think you may want to eventually land. Join and network with organizations that will help connect you to that profession, but do it strategically and make sure you can point to how it is helping you.”
Through August 31, 2016, you can receive free Chapter Membership with National Membership ($90 value)!
This special offer is available with promo code SUMMER16 to new regular members or former members whose membership lapsed more than one year ago. Other offers are available to associate members and PRSSA members.